Game analytics :  maximizing the value of player data / 
Magy Seif El-Nasr, Anders Drachen, Alessandro Canossa, editors 
 - London :  Springer-Verlag,  2013 
 - xv, 800 p. :  ill. (some col.) ;  24 cm. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9781447147688 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computer games--Development<br/>Data mining<br/>COMPUTERS / Database Management / Data Mining.