Customer and business analytics
applied data mining for business decision making using R
Putler, Daniel S.
creator
Krider, Robert E.
text
bibliography
fi
Boca Raton, FL
CRC Press
2012
monographic
eng
xxvi, 289 p. : ill. ; 27 cm.
general
Daniel S. Putler, Robert E. Krider
Includes bibliographical references and index
Database marketing
Software
Data mining
Decision making
Data processing
Chapman & Hall/CRC the R series
9781466503960
UMP
130603
20251125093742.0
vtls000070081