Successful science communication :  telling it like it is / 
edited by David J. Bennett, Richard C. Jennings 
 - Cambridge :  Cambridge University Press,  2011 
 - xxix, 462 p., [8] p. of col. plates :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781107003323 (hardback) 9780521176781 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in science