TY - BOOK AU - Golden,John AU - Connaughton,David M. TI - Winning the battle for sales: lessons on closing every deal from the world’s greatest military victories SN - 9780071791991 (hbk.) PY - 2013/// CY - New York PB - McGraw-Hill KW - Selling KW - Sales management KW - Battles KW - Case studies KW - Strategy N1 - "Includes latin quotes."; Includes index ER -