@book{7164,
	author = {Muhammad Haikal Amirol Lai},
	title = {The effect of product development and commercialization on competitive advantage /},
	publisher = {UMP,},
	year = {2015},
	address = {Kuantan, Pahang :},
	note = {Faculty of Industrial Technology Management},
	url = {http://ecollib.ump.edu.my/id/eprint/4087}
}