Roper, Stuart <br/><br/>
Corporate reputation :  brand and communication / 
Stuart Roper, Chris Fill 
 - Harlow, England :  Pearson Education,  2012 
 - xxiii, 332 p. :  col. ill. ;  27 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780273727590 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate image<br/>Reputation<br/>Public relations<br/>Customer relations<br/>Branding (Marketing)