TY  - BOOK
AU  - Holden,Reed K.
TI  - Negotiating with backbone: eight sales strategies to defend your price and value 
SN  - 9780133064766 (hbk.)
PY  - 2012///
CY  - Upper Saddle River, N.J.
PB  - FT Press
KW  - Selling
KW  - Customer relations
KW  - Negotiation
KW  - Pricing
N1  - Includes index
ER  -