TY - BOOK AU - Zimmerman,Jan AU - Ng,Deborah TI - Social media marketing all-in-one for dummies T2 - -- For dummies SN - 9781118215524 (pbk.) PY - 2013/// CY - Hoboken, NJ PB - John Wiley & Sons KW - Internet marketing KW - Online social networks KW - Social media KW - Marketing KW - Social marketing KW - Internet advertising N1 - Includes index; Introduction -- The social media mix -- Cybersocial tools -- Blogs, podcasts, and video -- Twitter -- Facebook -- Google+ -- Pinterest -- Other social media marketing sites -- Measuring results : building on success -- Index ER -