Reyhle, Nicole

Retail 101 : the guide to managing and marketing your retail business / by Nicole Reyhle and Jason Prescott - New York : McGraw-Hill Education, 2014 - xix, 251 p. ; 23 cm.

Includes bibliographical references and index

9780071840149 (pbk.) 0071840141 (pbk.)


Retail trade--Management
Marketing