TY  - BOOK
AU  - Johnson,Gerry
TI  - Exploring corporate strategy: text and cases 
SN  - 9781292002545 (pbk.)
PY  - 2014///
CY  - Harlow, England
PB  - Pearson Education
KW  - Business planning
KW  - Strategic planning
N1  - Includes bibliographical references and index
ER  -