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  <titleInfo>
    <title>Think bigger</title>
    <subTitle>developing a successful big data strategy for your business</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Van Rijmenam, Mark</namePart>
    <role>
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    <place>
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    <publisher>American Management Association</publisher>
    <dateIssued>c2014</dateIssued>
    <dateIssued encoding="marc">2014</dateIssued>
    <issuance>monographic</issuance>
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  <language>
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  <physicalDescription>
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    <extent>ix, 278 p. ; 24 cm.</extent>
  </physicalDescription>
  <targetAudience authority="marctarget">specialized</targetAudience>
  <note type="statement of responsibility">Mark Van Rijmenam</note>
  <note>Includes bibliographical references (pages 241-264) and index</note>
  <subject authority="lcsh">
    <topic>Information technology</topic>
    <topic>Management</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Big data</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Business</topic>
    <topic>Data processing</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Database management</topic>
  </subject>
  <identifier type="isbn">9780814434154 (hbk.)</identifier>
  <identifier type="isbn">0814434150</identifier>
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