Bogost, Ian <br/><br/>
Persuasive games:  the expressive power of videogames / 
Ian Bogost 
 - Cambridge, MA :  MIT Press,  c2007 
 - xii, 450 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [341]-436) and index 
<br/><br/>Procedural rhetoric -- Political processes -- Ideological frames -- Digital democracy -- Advertising logic -- Licensing and product placement -- Advergames -- Procedural literacy -- Values and aspirations -- Exercise -- Purposes of persuasion 
<br/><br/><label>ISBN: </label>9780262514880 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Video games--Social aspects<br/>Persuasion (Rhetoric)