Marketing management :  an Asian perspective / 
Philip Kotler ... [et al.] 
 - 6th ed. 
 - Singapore :  Pearson Education South Asia Pte Ltd,  2013 
 - 874 p. :  col. ill.;  28 cm. 
<br/><br/> Bahan Hadiah 
<br/><br/><label>ISBN: </label>9789810687977 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Marketing--Management--Asia