TY  - BOOK
AU  - Majerus,Norbert
AU  - Morgan,James
AU  - Sobek,Durward
TI  - Lean-driven innovation: powering product development at the Goodyear Tire & Rubber Company 
SN  - 9781482259681 (pbk.)
PY  - 2016///]
CY  - Boca Raton, FL
PB  - CRC Press
KW  - Research, Industrial
KW  - New products
KW  - Operations research
N1  - Includes bibliographical references and index
ER  -