Ottman, Jacquelyn A. <br/><br/>
The new rules of green marketing :  strategies, tools, and inspiration for sustainable branding / 
Jacquelyn A. Ottman 
 - San Francisco, Calif. :  Berrett-Koehler Publishers,  2011 
 - xx, 252 p. :  ill. ;  23 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781906093440 (pbk.) 190609344X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Green marketing