TY  - BOOK
AU  - Ottman,Jacquelyn A.
TI  - The new rules of green marketing: strategies, tools, and inspiration for sustainable branding 
SN  - 9781906093440 (pbk.)
PY  - 2011///
CY  - San Francisco, Calif.
PB  - Berrett-Koehler Publishers
KW  - Green marketing
N1  - Includes bibliographical references and index
ER  -