00762nam a2200205 a 4500001001400000003000700014005001700021008004200038020001800080040000800098245015900106260003700265300004700302504005000349650002600399650004700425650003500472700001700507710003200524vtls000087141KUKTEM20251125100307.0150522t2015    xxka   f      001 0 eng d   a9781785691027  aUMP00aRelationship marketing and customer relationship management /ccontributors, Li Ling-yee ... (et al.) ; edited and compiled by Koros Press Editorial Board  aLondon, UK :bKoros Press,c2015  aviii, 270 p. :bill. (some col.) ;c24 cm.  aIncludes bibliographical references and index 0aConsumer satisfaction 0aCustomer relationsxRelationship marketing 0aCustomer relationsxManagement1 aLing-yee, Li2 aKoros Press Editorial Board