TY  - BOOK
AU  - Johnson,Gerry
AU  - Whittington,Richard
AU  - Scholes,Kevan
TI  - Fundamentals of strategy
SN  - 9780273757337
PY  - 2012///
CY  - Harlow, Essex
PB  - Financial Times /Prentice Hall
KW  - Business planning
KW  - Strategic planning
KW  - Case studies
N1  - To access, log on to http://www.mystrategylab.com (Access code: ISPMSL-CTTTT-OSMIC-VARNA-FAKIR-LUTES); Includes bibliographical references and index
ER  -