Castleberry, Stephen Bryon Selling : building partnerships / Stephen B. Castleberry, University of Minnesota Duluth, John F. Tanner, Jr., Baylor University - 9th ed. - New York : McGraw Hill, 2014 - xviii, 496 p. : col. ill.; 26 cm Includes bibliographical references and index ISBN: 9780077861001 0077861000 Subjects--Topical Terms: Selling