a structured approach to consumer product development, design, and manufacture Mital, Anil text mau Waltham, MA Elsevier c2014 2014 2nd ed. monographic eng

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xvi, 522 p. : ill., 24 cm. roduct development teams are composed of an integrated group of professionals working from the nascent stage of new product planning through design creation and design review and then on to manufacturing planning and cost accounting. An increasingly large number of graduate and professional training programs are aimed at meeting that need by creating a better understanding of how to integrate and accelerate the entire product development process. This book is the perfect accompaniment and a comprehensive guide specialized Anil Mital ... [et al.] Includes bibliographical references New products Management New products Marketing Product design Strategic planning 9780127999456 (hbk.) UMP 150518 20251125102856.0 vtls000086504