Schilling, Melissa A. <br/><br/>
Strategic management of technological innovation / 
Melissa A. Schilling 
 - 4th ed. 
 - New York :  McGraw-Hill  2013 
 - xvi, 314 p. :  ill. ;  23 cm. 
<br/><br/> Bahan hadiah 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780071326445 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management<br/>New products--Management<br/>Strategic planning