Praceus, Sarah <br/><br/>
Consumer innovation at the base of the pyramid :  emerging patterns of user innovation in a resource-scarce setting / 
Sarah Praceus 
 - Wiesbaden :  Springer,  2014 
 - xvi, 170 p. :  ill. ;  21 cm. 
 - Forschungs-/Entwicklungs-/Innovations-Management .
 - Forschungs-/Entwicklungs-/Innovations-Management .
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9783658051044 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer movements<br/>Rich people