<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00787nam a2200217 a 4500</leader>
  <controlfield tag="001">vtls000096691</controlfield>
  <controlfield tag="003">KUKTEM</controlfield>
  <controlfield tag="005">20251125103307.0</controlfield>
  <controlfield tag="008">160714t2012    si da  f      000 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9789814392617 (pbk.)</subfield>
  </datafield>
  <datafield tag="039" ind1=" " ind2="9">
    <subfield code="a">201905021248</subfield>
    <subfield code="b">AUTHORITY</subfield>
    <subfield code="c">201612231607</subfield>
    <subfield code="d">safura</subfield>
    <subfield code="y">201607141618</subfield>
    <subfield code="z">epul</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">UMP</subfield>
  </datafield>
  <datafield tag="090" ind1=" " ind2=" ">
    <subfield code="a">HF5415.2 .K46 2012</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Khoo, Hong Meng</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Marketing research for beginners :</subfield>
    <subfield code="b">a practical handbook /</subfield>
    <subfield code="c">Khoo Hong Meng</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Singapore :</subfield>
    <subfield code="b">Cengage Learning Asia,</subfield>
    <subfield code="c">2012</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">1 online resource (xiv, 514 p.) :</subfield>
    <subfield code="b">ill., charts ;</subfield>
    <subfield code="c">25 cm.</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Marketing research</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">10000</subfield>
    <subfield code="b">10000</subfield>
    <subfield code="d">2019-09-04</subfield>
    <subfield code="g">284.56</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">HF5415.2 .K46 2012</subfield>
    <subfield code="p">0000114526</subfield>
    <subfield code="r">2019-09-04 00:00:00</subfield>
    <subfield code="t">1</subfield>
    <subfield code="v">284.56</subfield>
    <subfield code="w">2019-09-04</subfield>
    <subfield code="y">OPEN</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="a">VIRTUA40</subfield>
    <subfield code="c">84041</subfield>
    <subfield code="d">84047</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="a">VTLSSORT0080*0200*0400*0900*1000*2450*2600*3000*5040*6500*9992</subfield>
  </datafield>
</record>
