TY  - BOOK
AU  - Abd Rahman Ahmad
TI  - Introduction to strategic management: concepts and tools 
SN  - 9789670764290 (pbk.)
PY  - 2015///
CY  - Batu Pahat, Johor
PB  - Penerbit UTHM
KW  - Strategic planning
KW  - Industrial management
N1  - Includes bibliographical references and index
ER  -