TY - BOOK AU - Dibb,Sally AU - Simkin,Lyndon TI - Marketing essentials SN - 9781408075920 PY - 2013/// CY - United Kingdom PB - Cengage Learning KW - Marketing KW - Textbooks N1 - To access CourseMate log on to CengageBrain.co.uk Access code/password : PP9W0DVP5N7S15; Includes bibliographical references and index ER -