Cook, Arthur G., <br/><br/>
Forecasting for the pharmaceutical industry :  models for new product and in-market forecasting and how to use them / 
Arthur G. Cook 
 - Second Edition 
 - xviii, 214 pages :  illustrations ;  25 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781472460110 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pharmaceutical industry--Forecasting<br/>Pharmaceutical industry