Theory, practice and techniques in customer relationship management /
editors, Aleksandar Mratinkovic, Dan Piestun, Hazem Shawky Fouda, Felecia Killings, Sandra El Hajj, Fozia Parveen, Igor Krunic, Jovan Pehcevski, Tanjina Nur, Stephen
- ix, 277 pages : color illustrations ; 23 cm.