TY  - BOOK
AU  - Naylor,Thomas H.
AU  - Vernon,John Mitcham
AU  - Wertz,Kenneth L.
TI  - Managerial economics: corporate economics and strategy 
SN  - 0070459479
PY  - 1983///
CY  - New York
PB  - McGraw-Hill
KW  - Managerial economics
KW  - Business planning
N1  - Includes bibliographies and index
ER  -