Kotler, Philip, <br/><br/>
Marketing decision making:  a model-building approach 
Philip Kotler 
 - xi, 720 pages :  Illustration ;  24 cm. 
<br/><br/> BAHAN HADIAH SUMBANGAN DARIPADA DATUK DR. SHEIKH GHAZALI  Include index 
<br/><br/><label>ISBN: </label>9780039101510 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing