TY  - BOOK
AU  - Isdell,Edward Neville
AU  - Beasley, David,
TI  - Inside Coca-Cola: a CEO's life story of building the world's most popular brand 
SN  - 9780312617950 /
PY  - 2011///
CY  - New York
PB  - St. Martin's Press
KW  - Chief executive officers
KW  - Biography
KW  - Soft drink industry
N1  - BAHAN HADIAH; Includes bibliographical references and index
ER  -