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Data mining techniques : for marketing, sales and customer relationship management / Micheal J. A. Berry, Gordon S. Linoff by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Indianapolis, IN : Wiley, 2004
Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HF5415.125 .B47 2004.

Data mining techniques : for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J Berry by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Indianapolis, IN : Wiley, 2011
Availability: Items available for loan: UMPLIB GAMBANG (1)Call number: HF5415.125 .L56 2011.

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