| 000 | 00864nam a2200277 i 4500 | ||
|---|---|---|---|
| 003 | MY-KuUP | ||
| 005 | 20251229145742.0 | ||
| 006 | a||||fr|||| 001 0 | ||
| 007 | ta | ||
| 008 | 251229t20222022-usa|||fr|||| 001 0 eng d | ||
| 020 |
_a9780367445324 _qpaperback |
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| 040 |
_aUMPSA _beng _cUMPSA _erda |
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| 090 | _aHF5415.135 .N55 2022 | ||
| 100 | 1 |
_aNijssen, Edwin J., _eauthor. |
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| 245 |
_aEntrepreneurial marketing : _bhow to develop customer demand / _cEdwin J. Nijssen |
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| 250 | _aThird Edition | ||
| 264 | 1 |
_aUnited States : _bRoutledge, _c2022 |
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| 264 | 4 | _c© 2022 | |
| 300 |
_axiv, 163 pages : _billustrations ; _c23 cm. |
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| 504 | _aInclude index and bibliographical reference | ||
| 650 | 0 | _aEntrepreneurial marketing | |
| 650 | 0 | _aMarketing management | |
| 650 | 0 |
_aNew products _xMarketing |
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| 650 | 0 | _aCustomer relations | |
| 942 |
_2lcc _cOPEN |
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| 999 |
_c103555 _d103561 |
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