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008			260219t20252025my a|||fr|||| 000 0 eng d
020			_aTHE0010351 (Local) _qHardback
040			_aUMPSA _beng _cUMPSA _erda
090			_aFIM .S53 2025 r Thesis
100	0		_aMohd Shahir Bin Omar, _eauthor.
245	1	0	_aStrategies for food safety certification adoption in malaysia’s agriculture industry using fuzzy delphi method and system dynamics / _cMohd Shahir Bin Omar
264		1	_aKuantan, Pahang : _bUMPSA, _c2025
264		4	_c© 2025
300			_axii, 241 pages : _billustrations ; _c30 cm. + _e1 CD-ROM
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
347			_2rda _atext file _bPDF
500			_aFaculty of Industrial Management
502			_aThesis (Doctor of Philosophy) -- Universiti Malaysia Pahang - 2025
504			_aIncludes bibliographical references
520	3		_aFood safety certification among farmers is an important element in verifying that the food produced by farmers is safe and of high quality for consumer consumption. However, in Malaysia, only one out of 32 registered farmers adopt this certification, despite the government’s active promotional efforts to identify the elements that influence the adoption of food safety certification among farmers in Malaysia. This study also develops a simulation model to examine the relationships among these elements. The final objective of this study is to propose strategies to encourage more farmers to adopt food safety certification. In the first phase, the elements influencing the adoption of food safety certification were identified through a preliminary study and a literature search of journals published between 2018 and 2023. The identified elements were then categorized using the TOE framework and Eco-Innovation Theory. Subsequently, validation by 30 experts was conducted using the FDM. A total of 33 elements were identified, of which only 22 were agreed upon by the experts. The 2a phase involves developing a simulation model using the system dynamics approach. Eight reinforcing and three balancing loops were constructed. Five elements were found to have strong interrelationships: awareness, market channels, training, incentives, and enforcement. The simulation model indicates that awareness and enforcement are the two most critical elements requiring attention. The 2b phase of the study proposes two strategies to enhance the adoption of food safety certification: increasing the allocation for awareness campaigns by 5%, 10%, and 15% and strengthening enforcement by 5%, 10%, and 15%, respectively. The simulation results show that increasing awareness campaign funding by 5%–10% could increase the number of farmers adopting FSC by 5%–97%. Moreover, the number of farmers who remain in the certification programme also increases by 4.99% to 14.93% through the proposed strategies. This study provides a comprehensive understanding of the factors influencing the adoption of food safety certification among farmers in Malaysia. It also offers practical contributions by helping stakeholders develop more effective action plans to increase farmer participation in food safety certification programmes.
610	2	0	_aFaculty of Industrial Management _xDissertations
650		0	_aUniversities and colleges _xDissertations
650		0	_aTheses _xDissertations
942			_2lcc _cTHESIS
999			_c104205 _d104211