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| 001 | vtls000018108 | ||
| 003 | KUKTEM | ||
| 005 | 20251117141220.0 | ||
| 008 | 070209 000 0 eng d | ||
| 020 | _a0071459383 (hbk.) | ||
| 039 | 9 |
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| 040 | _aUMP | ||
| 100 | 1 | _aGorchels, Linda | |
| 245 | 1 | 4 |
_aThe product manager's handbook / _cLinda Gorchels |
| 246 | 1 |
_aThe product manager's handbook _h[electronic resource]: _bsupplemental worksheets and templates |
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| 250 | _a3rd ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _cc2006 |
||
| 300 |
_axv, 389 p. : _bill. ; _c24 cm. + _c1 computer disc |
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| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 | _aProduct management | |
| 650 | 0 |
_aNew products _xMarketing |
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| 999 |
_aVIRTUA _c13102 _d13108 |
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