| 000 | 00791nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | vtls000096694 | ||
| 003 | KUKTEM | ||
| 005 | 20251117141400.0 | ||
| 008 | 160714t2016 maua f 001 0 eng d | ||
| 020 | _a9781305075368 (hbk.) | ||
| 020 | _a1305075366 | ||
| 039 | 9 |
_a201612201627 _bsafura _c201612201626 _dsafura _y201607141634 _zepul |
|
| 040 | _aUMP | ||
| 100 | 1 | _aKurtz, David | |
| 245 | 1 | 0 |
_aContemporary marketing / _cDavid L. Kurtz and Louis E. Boone, |
| 250 | _a17th ed. | ||
| 260 |
_aBoston, MA : _bCengage Learning, _c2016 |
||
| 300 |
_axxvi, 652, 90 p. : _bcolor illustrations ; _c29 cm. |
||
| 500 | _aIncludes indexes | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 | _aBoone, Louis E. | |
| 999 |
_aVIRTUA40 _c15865 _d15871 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2500*2600*3000*5000*6500*7000*9992 | ||