| 000 | 00731nam a2200229 4500 | ||
|---|---|---|---|
| 001 | vtls000007444 | ||
| 003 | KUKTEM | ||
| 005 | 20251117142206.0 | ||
| 008 | 060606t2004 xxu gr |0 1 0|eng | | ||
| 020 | _a0072828803 | ||
| 039 | 9 |
_a201107131725 _bVLOAD _c200908141055 _dVLOAD _c200908141028 _dVLOAD _c200908131535 _dVLOAD _y200606141134 _zVLOAD |
|
| 040 | _aUMP | ||
| 090 | _aHF5415 .M37 2006 | ||
| 245 | 0 | 0 |
_aMarketing / _c Roger A. Kerin ... [et al.] |
| 250 | _a8th ed | ||
| 260 |
_aNew York: _b McGraw-Hill/Irwin, _c 2006 |
||
| 300 |
_axlvi, 733 p.: _b col. ill., col. maps; 29 cm. |
||
| 504 | _aIncludes bibliographical references (p. 673-700) and indexes | ||
| 650 | 0 | 0 | _aMarketing |
| 700 | 1 | 2 | _aKerin, Roger A. |
| 999 |
_c24272 _d24278 |
||
| 942 | 0 | 0 | _01 |