| 000 | 01064nam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | vtls000039414 | ||
| 003 | KUKTEM | ||
| 005 | 20251117145441.0 | ||
| 008 | 090703t2008 nyuaf f b 001 0 eng d | ||
| 020 | _a9780805864540 (hbk.) | ||
| 020 | _a0805864547 (hbk.) | ||
| 020 | _a9780805864557 (alk. paper) | ||
| 020 | _a0805864555 (alk. paper) | ||
| 039 | 9 |
_a201107132147 _bVLOAD _c201006211045 _dfauzi _c200908141642 _dVLOAD _c200908141618 _dVLOAD _y200907031128 _zshah |
|
| 040 | _aUMP | ||
| 090 | _aHF5415.1255 .B39 2008 | ||
| 100 | 1 | _aBatey, Mark | |
| 245 | 1 | 0 |
_aBrand meaning / _cMark Batey |
| 260 |
_aNew York : _bRoutledge, _cc2008 |
||
| 300 |
_axix, 257 p., [2] p. of plates : _bill. (some col.) ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. 225-232) and indexes | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aProduct management | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip084/2007045418.html |
| 999 |
_aVIRTUA40 _c46498 _d46504 |
||
| 999 | _aVTLSSORT0080*0200*0201*0202*0203*0400*0900*1000*2450*2600*3000*5040*6500*6501*8560*9991 | ||