| 000 | 01353nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | vtls000057425 | ||
| 003 | KUKTEM | ||
| 005 | 20251117145505.0 | ||
| 008 | 111214t2010 nyua f 001 0 eng d | ||
| 020 | _a9780071713009 | ||
| 020 | _a007171300X | ||
| 039 | 9 |
_a201204241157 _basmadi _y201112141547 _zirma |
|
| 040 | _aUMP | ||
| 090 | _aHF5415.5 .B48 2010 | ||
| 100 | 1 | _aBettencourt, Lance | |
| 245 | 1 | 0 |
_aService innovation : _bhow to go from customer needs to breakthrough services / _cLance A. Bettencourt |
| 260 |
_aNew York : _bMcGraw-Hill, _cc2010 |
||
| 300 |
_axxix, 255 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. 237-240) and index | ||
| 505 | 0 | _aIntroduction -- Customer needs that drive service innovation -- Discover opportunities for new service innovation -- Discover opportunities for core service innovation -- Discover opportunities for service delivery innovation -- Discover opportunities for supplementary service innovation -- Discover opportunities for service delivery innovation : the provider -- Discover ways to differentiate service delivery -- Define innovative service concepts -- Conclusion | |
| 650 | 0 | _aCustomer services | |
| 650 | 0 |
_aCustomer services _xTechnological innovations |
|
| 999 |
_aVIRTUA40 _c47353 _d47359 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2600*3000*5040*5050*6500*6501*9991 | ||