| 000 | 00964nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | vtls000057320 | ||
| 003 | KUKTEM | ||
| 005 | 20251117150127.0 | ||
| 008 | 111213t2010 njua f 001 0 eng d | ||
| 020 | _a9780136049968 (casebound) | ||
| 020 | _a0136049966 (casebound) | ||
| 039 | 9 |
_a201202211535 _basmadi _c201202211534 _dasmadi _y201112131222 _zsri |
|
| 040 | _aUMP | ||
| 090 | _aHC79.H53 M64 2010 | ||
| 100 | 1 | _aMohr, Jakki | |
| 245 | 1 | 0 |
_aMarketing of high-technology products and innovations / _cJakki Mohr, Sanjit Sengupta, Stanley Slater. |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _c2010 |
||
| 300 |
_axxvi, 538 p. : _bill ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aHigh technology industries _xMarketing |
|
| 700 | 1 | _aSengupta, Sanjit | |
| 700 | 1 | _aSlater, Stanley | |
| 999 |
_aVIRTUA40 _c51951 _d51957 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2500*2600*3000*5040*6500*7000*7001*9991 | ||