000			01236nam a2200253 a 4500
001			vtls000044255
003			KUKTEM
005			20251117150127.0
008			100512t2009 xxkda f 001 0 eng d
020			_a9780470519226
039		9	_a201107132318 _bVLOAD _c201005130753 _dida _c201005121038 _dtraining _y200909151010 _znadia
040			_aUMP
090			_aHF5415 .B45 2009
100	1		_aBelz, Frank-Martin
245	1	0	_aSustainability marketing : _ba global perspective / _cFrank Belz and Ken Peattie
260			_aHoboken, NJ : _bJohn Wiley and Sons, _c2009
300			_axiv, 292 p. : ill. ; 24 cm.
504			_aIncludes bibliographical references and index
505	0		_aMarketing in the 21st century -- Framing sustainability marketing management -- Socio-ecological problems -- Consumer behaviour -- Sustainability marketing values and objectives -- Sustainability marketing strategies -- Customer solutions -- Communications -- Customer cost -- Convenience -- Sustainability marketing transformations -- Reframing sustainability marketing
650		0	_aMarketing
650		0	_aSustainability
700	1		_aPeattie, Ken
999			_aVIRTUA40 _c51975 _d51981
999			_aVTLSSORT0080*0200*0400*0900*1000*2450*2600*3000*5040*5050*6500*6501*7000*9991