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008 090915t2009 njua f b 001 0 eng d
020 _a9780470410790
020 _a0470410795
039 9 _a201107132341
_bVLOAD
_c201008050934
_djamie
_y200909150942
_znadia
040 _aUMP
090 _aHG173 .N24 2009
100 1 _aNagdeman, Jay.
245 1 4 _aThe professional’s guide to financial services marketing :
_bbite-sized insights for creating effective approaches /
_cJay Nagdeman
260 _aHoboken, N.J. :
_bWiley,
_cc2009
300 _axxv, 260 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index
650 0 _aFinancial services industry
_xMarketing
999 _aVIRTUA40
_c53207
_d53213
999 _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2600*3000*5040*6500*9991