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|---|---|---|---|
| 001 | vtls000039804 | ||
| 003 | KUKTEM | ||
| 005 | 20251117150218.0 | ||
| 008 | 090708t2009 nyuda f 001 0 eng d | ||
| 020 | _a9780071591348 | ||
| 039 | 9 |
_a201107132345 _bVLOAD _c201008241200 _dFida _c200908141645 _dVLOAD _c200908141622 _dVLOAD _y200907081049 _zsaini |
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| 040 | _aUMP | ||
| 090 | _aHF5415.15 .H35 2009 | ||
| 100 | 1 | _aHaines, Steven | |
| 245 | 1 | 4 |
_aThe product manager’s desk reference / _cSteven Haines |
| 260 |
_aNew York : _bMcGraw-Hill, _cc2009 |
||
| 300 |
_axxxix, 704 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aProduct management _vHandbooks, manuals, etc |
|
| 650 | 0 |
_aMarketing _vHandbooks, manuals, etc |
|
| 650 | 0 | _aProduct differentiation | |
| 650 | 0 | _aBusiness forecasting | |
| 650 | 0 | _aNew products | |
| 999 |
_aVIRTUA40 _c53749 _d53755 |
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