| 000 | 00963nam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | vtls000048922 | ||
| 003 | KUKTEM | ||
| 005 | 20251117150326.0 | ||
| 008 | 101206t2010 nyua f 001 0 eng d | ||
| 020 | _a9780073404769 | ||
| 020 | _a0073404764 | ||
| 039 | 9 |
_a201108031502 _bida _c201107211146 _dasmadi _c201107140003 _dVLOAD _y201012061100 _zirma |
|
| 040 | _aUMP | ||
| 090 | _aHF5415.3 .P48 2010 | ||
| 100 | 1 | _aPeter, J. Paul | |
| 245 | 1 | 0 |
_aConsumer behavior & marketing strategy / _cJ. Paul Peter, Jerry C. Olson |
| 246 | 3 | _aConsumer behavior and marketing strategy | |
| 250 | _a9th ed. | ||
| 260 |
_aNew York, NY : _bMcGraw-Hill Irwin, _cc2010 |
||
| 300 |
_axix, 554 p. : _bill. ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 | _aConsumer behavior | |
| 650 | 0 | _aMarketing | |
| 700 | 1 | _aOlson, Jerry C. | |
| 999 |
_aVIRTUA40 _c56086 _d56092 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2460*2500*2600*3000*5040*6500*6501*7000*9991 | ||