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008 080514s2008 njua b 001 0 eng
010 _a2006-037228
020 _a9780131747432
020 _a0131579746
020 _a0131747436 (alk. paper)
039 9 _a201107132238
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040 _aUMP
090 _aHD62.4 .W58 2008
100 1 _aWild, John J.
245 1 0 _aInternational business :
_bthe challenges of globalization /
_cJohn J. Wild, Kenneth L. Wild, Jerry C.Y. Han.
250 _a4th ed.
260 _aUpper Saddle River, N.J. :
_bPearson Prentice Hall,
_cc2008.
300 _axxii, 506 p. :
_bill., maps ;
_c28 cm.
504 _aIncludes bibliographical references (p. 459-466) and indexes.
505 0 _aAbout the authors -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economic systems and development -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees .
650 0 _aInternational business enterprises
_xManagement.
650 0 _aInternational trade.
700 1 _aWild, Kenneth L.
700 1 _aHan, Jerry C. Y.
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip074/2006037228.html
999 _aVIRTUA40
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