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|---|---|---|---|
| 001 | vtls000052004 | ||
| 003 | KUKTEM | ||
| 005 | 20251117150507.0 | ||
| 008 | 110315t2010 njua f 001 0 eng d | ||
| 020 | _a9780470500231 | ||
| 020 | _a0470500239 | ||
| 039 | 9 |
_a201110141029 _bjamie _c201107132210 _dVLOAD _y201103151544 _zirma |
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| 040 | _aUMP | ||
| 090 | _aHF6146.I58 G43 2010 | ||
| 100 | 1 | _aGeddes, Brad | |
| 245 | 1 | 0 |
_aAdvanced Google AdWords / _cBrad Geddes |
| 260 |
_aHoboken, N.J. : _bWiley, _cc2010 |
||
| 300 |
_axxxi, 519 p. : _bill. ; _c24 cm. |
||
| 500 | _aIncludes index | ||
| 505 | 0 | _aUnderstanding search theory -- Keyword research -- Keyword tools : extracting valuable data from Google -- Writing compelling ads -- Landing pages that convert searchers into buyers -- Advanced optimization techniques -- Demystifying quality score -- Beyond text: image, video, and mobile ads -- Understanding the content network -- Advanced content network techniques -- Advanced geographic targeting -- Save time and scale accounts with the AdWords editor -- Profitable bid strategies -- Successful account organization strategies -- Testing techniques that will increase profits -- AdWords reports: how to extract actionable information -- Step by step: create and monitor your AdWords account | |
| 650 | 0 | _aInternet advertising | |
| 650 | 0 |
_aTelecommunication _xTerminology |
|
| 999 |
_aVIRTUA40 _c59461 _d59467 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2600*3000*5000*5050*6500*6501*9991 | ||
| 942 | 0 | 0 | _04 |