| 000 | 00812nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | vtls000063004 | ||
| 003 | KUKTEM | ||
| 005 | 20251125093133.0 | ||
| 008 | 120709t2012 nyua g 001 0 eng d | ||
| 020 | _a9780071772983 | ||
| 020 | _a0071772987 | ||
| 039 | 9 |
_a201210101040 _basmadi _y201207091020 _zsafura |
|
| 040 | _aUMP | ||
| 090 | _aHF5415.15 .G67 2012 | ||
| 100 | 1 | _aGorchels, Linda | |
| 245 | 1 | 0 |
_aThe product manager’s handbook / _cLinda Gorchels |
| 250 | _a4th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c2012 |
||
| 300 |
_aviii, 392 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 | _aProduct management | |
| 650 | 0 |
_aNew products _xMarketing |
|
| 999 |
_aVIRTUA40 _c61739 _d61745 |
||
| 999 | _aVTLSSORT0080*0200*0201*0400*0900*1000*2450*2500*2600*3000*5040*6500*6501*9992 | ||