000 00849nam a2200241 a 4500
001 vtls000067537
003 KUKTEM
005 20251125093446.0
008 121210t2013 njua f b 001 0 eng d
020 _a9789814407717
039 9 _a201308261240
_bjamie
_y201212100944
_zsafura
040 _aUMP
090 _aHD30.25 .M68 2013
100 1 _aMoutinho, Luiz
245 1 0 _aQuantitative modelling in marketing and management /
_cLuiz Moutinho, Kun-Huang Huarng
260 _aNew Jersey :
_bWorld Scientific,
_cc2013
300 _axxvi, 503 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index
650 0 _aManagement
_xMathematical models
650 0 _aMarketing
_xMathematical models
700 1 _aHuarng, Kun-Huang
999 _aVIRTUA40
_c64969
_d64975
999 _aVTLSSORT0080*0200*0400*0900*1000*2450*2600*3000*5040*6500*6501*7000*9992