000 00868nam a2200241 a 4500
001 vtls000090290
003 KUKTEM
005 20251125095634.0
008 150727t2010 enka f 001 0 eng d
020 _a9780566091674 (hbk.)
039 9 _a201602191158
_bsaini
_y201507271229
_znadia
040 _aUMP
090 _aHD9993.E452 W47 2010
100 1 _aWesley, David T. A.
245 1 0 _aInnovation and marketing in the video game industry :
_bavoiding the performance trap /
_cDavid Wesley and Gloria Barczak
260 _aFarnham, Surrey :
_bGower,
_c2010
300 _axiv, 262 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index
650 0 _aVideo games industry
650 0 _aVideo games
_xMarketing
700 1 _aBarczak, Gloria
999 _aVIRTUA40
_c73341
_d73347
999 _aVTLSSORT0080*0200*0400*0900*1000*2450*2600*3000*5040*6500*6501*7000*9992