000 00862nam a2200241 a 4500
001 vtls000080111
003 KUKTEM
005 20251125095758.0
008 140605t2013 xxka f 001 0 eng d
020 _a9780273773115 (pbk.)
039 9 _a201412191153
_baida
_y201406051553
_zida
040 _aUMP
090 _aHF5415.2 .M34 2013
100 1 _aMcGivern, Yvonne
245 1 4 _aThe practice of market and social research :
_ban introduction /
_cYvonne McGivern
250 _a4th ed.
260 _aHarlow, England :
_bPearson Education Limited,
_cc2013
300 _axxxv, 572 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index
650 0 _aMarketing research
_xMethodology
650 0 _aSocial sciences
_xResearch
_xMethodology
999 _aVIRTUA40
_c74688
_d74694
999 _aVTLSSORT0080*0200*0400*0900*1000*2450*2500*2600*3000*5040*6500*6501*9992