000 01461nam a2200325 a 4500
001 vtls000085358
003 KUKTEM
005 20251125100030.0
008 150310t2012 njua g b 001 0 eng d
020 _a9780132145626
020 _a9780132145633
020 _a0132145634
020 _a0132145626
035 _a(OCoLC)ocn662153844
039 9 _a201503101128
_bariffin
_y201503101128
_zariffin
040 _aUMP
090 _aHD38.2 .D45 2012
100 1 _aDe Kluyver, Cornelis A.
245 1 0 _aStrategy :
_ba view from the top (an executive perspective) /
_cCornelis A. de Kluyver, John A. Pearce
250 _a4th ed.
260 _aUpper Saddle River, N.J. :
_bPearson Prentice Hall,
_c2012
300 _axx, 211 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index
505 0 _aWhat is strategy? -- Strategy and performance -- Analyzing the external strategic environment -- Analyzing an industry -- Analyzing an organization's strategic resource base -- Formulating business unit strategy -- Business unit strategy : contexts and special dimensions -- Global strategy formulation -- Corporate strategy : shaping the portfolio -- Corporate strategy : managing the portfolio
650 0 _aExecutives
650 0 _aLeadership
650 0 _aManagement
700 1 _aPearce, John A.
999 _aVIRTUA40
_c76886
_d76892
999 _aVTLSSORT0080*0400*0200*0201*0202*0203*0900*1000*2450*2500*2600*3000*5040*5050*6500*6501*6502*7000*9992